E-Learning - Training 7: A/B Testing
The A/B Testing module in Tweakwise allows you to compare the performance of two different configurations (for example, two different sorting orders, builder templates, or filter templates). You use A/B tests to determine in a data-driven way which adjustments in your Tweakwise setup yield the best results, such as a higher conversion rate or more revenue.
In this section you'll learn how to configure an A/B test and how to read the results.
By the time you've watched this last video, you'll officially be a trained Tweakwise user. Congratulations!
Training 7: A/B Testing