Tweakwise Personalization allows you to build a profile of your visitors to display tailor-made recommendations on every visit to your platform. Insights will provide insights in builder, template and algorithm usage.
The provide personalized requests, our engine requires three steps:
- Identify : recognize the current user.
- Collect : capture key moments in the user journey.
- Apply send the profilekey with every request
Identify
Customer identification is done through a profile key. This is our way to identify your customers using a unique identifier. To learn more, see Identification.
Collect
Follow our Event Tag guide to get started with collecting key events like product views and purchases.
Apply
Add the profilekey to every request, so we can generate personalized results.
In the examples we use the a fictional profilekey 8Vm8EbmlHdDU60whm4.
Navigation
Use tn_profilekey to identify the user on merchandising requests:
curl --request GET \
--url 'https://gateway.tweakwisenavigator.com/navigation/c1a12e92?tn_profilekey=8Vm8EbmlHdDU60whm4' \
--header 'TWN-Source: Tweakwise API docs' \
--header 'accept: application/json'
Search
Use tn_profilekey to identify the user on search requests:
curl --request GET \
--url 'https://gateway.tweakwisenavigator.com/navigation-search/c1a12e92?tn_q=hoody&tn_profilekey=8Vm8EbmlHdDU60whm4' \
--header 'TWN-Source: Tweakwise API docs' \
--header 'accept: application/json'
Suggestion products
Use tn_profilekey to identify the user for product suggestions:
curl --request GET \
--url 'https://gateway.tweakwisenavigator.com/suggestions/products/c1a12e92?tn_q=hoody&tn_profilekey=8Vm8EbmlHdDU60whm4' \
--header 'TWN-Source: Tweakwise API docs' \
--header 'accept: application/json'
Recommendations
Use tn_profilekey to identify the user for product recommendations:
curl --request GET \
--url 'https://gateway.tweakwisenavigator.com/recommendations/features/c1a12e92/1?tn_profilekey=8Vm8EbmlHdDU60whm4' \
--header 'TWN-Source: Tweakwise API docs' \
--header 'accept: application/json'